Controlling Content Will Not Work Out for Brands 

Steve's opinion

 

Get 'em talking 

Customers who have been with you a long time are good. Customers who tell others about you are better.

 

Marketing Society Forum 

Despite an across-the-board rise in marketers salaries, the disparity between men's and women's pay in the industry has increased.

 

What DMers do when not at work 

It's nice to know when not at work, they've come up with some novel ways to relax.

 

Think Tank - US Direct Marketing 

The UK adopted American DM techniques a long time ago. But do our US cousins have anything left to teach direct marketers in the UK?

 

More... 

You can find many more articles in which Steve has had a hand on Brand Republic

 
 
 

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